Privacy Policy

Last Updated: November 23, 2025

Introduction

Nanofika ("we", "us", or "our") operates as a streetwear and designer fashion aggregator platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

We are committed to protecting your privacy and ensuring you have a positive experience on our platform. By using Nanofika, you consent to the data practices described in this policy.

Information We Collect

1. Information You Provide

We collect information that you voluntarily provide to us, including:

  • Account information (email address, username) when you create an account
  • Search queries and preferences
  • Saved products and favorites
  • Communication preferences

2. Automatically Collected Information

When you visit our platform, we automatically collect certain information:

  • Device Information: IP address, browser type, operating system, device identifiers
  • Usage Data: Pages viewed, time spent on pages, click data, search history
  • Cookies and Tracking: We use cookies and similar technologies to track activity and enhance user experience
  • Referral Information: Information about how you arrived at our platform

3. Click Tracking Data

As an affiliate aggregator, we track clicks on product links to retailer websites. This includes:

  • Product IDs and retailer destinations
  • Timestamp of clicks
  • User agent and referrer information
  • Search context leading to the click

How We Use Your Information

We use the collected information for the following purposes:

  • Service Delivery: To provide, maintain, and improve our aggregator platform
  • Personalization: To deliver personalized product recommendations and search results
  • AI-Powered Features: To process natural language queries and generate brand summaries using AI services
  • Analytics: To understand user behavior and optimize the platform
  • Affiliate Optimization: To track click-through rates and optimize product discovery
  • Communication: To send service updates, product alerts, and respond to inquiries
  • Security: To detect fraud, abuse, and ensure platform security
  • Legal Compliance: To comply with legal obligations and enforce our terms

Third-Party Services

We use the following third-party services that may collect and process your data:

Infrastructure & Data

AI Services

  • OpenAI: Embedding generation for semantic search (Privacy Policy: openai.com/privacy)
  • Anthropic Claude: Natural language query parsing and content generation (Privacy Policy: anthropic.com/privacy)

Analytics & Tracking

  • Google Analytics: Website analytics and performance tracking
  • Affiliate Networks: Click tracking and commission management

Retailer Partners

When you click on product links, you are redirected to third-party retailer websites (END., HAVEN, SSENSE, etc.). These retailers have their own privacy policies and are responsible for any transactions you complete on their platforms.

Data Storage and Security

We implement industry-standard security measures to protect your personal information:

  • Encrypted data transmission (HTTPS/SSL)
  • Secure database hosting with access controls
  • Regular security audits and updates
  • Protection against SQL injection, XSS, and other vulnerabilities

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

Data Retention

We retain your information for as long as necessary to:

  • Provide our services to you
  • Comply with legal obligations
  • Resolve disputes and enforce agreements
  • Maintain analytics and business records

Search history and click tracking data are retained for up to 90 days for analytics purposes. Account data is retained until you request deletion.

Your Rights and Choices

Access and Control

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate data
  • Request deletion of your account and data
  • Opt-out of marketing communications
  • Export your data in a portable format

Cookie Preferences

You can control cookies through your browser settings. Note that disabling cookies may affect the functionality of our platform.

Do Not Track

We currently do not respond to Do Not Track (DNT) signals as there is no industry standard for compliance.

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our services, you consent to the transfer of your information to our facilities and third-party service providers.

Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting a notice on our platform or sending you an email. Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: info@nanofika.com